My Next Project: OnlineBlackjack.com

For the past two years, I have been purchasing exact match keyword domains. I hadn’t found one that I felt was a really premium domain and would be worth while to create an authority site. That changed last week when I bought OnlineBlackjack.com.

The deal went very quickly and within 27 hours we had negotiated a price, I sent payment and then I had the domain in my account.

Currently, my focus for Online Blackjack is to get great content. I have a couple articles up and plan to get a lot more content shortly. The website is powered by wordpress and I currently have an ordinary template on the site but I will likely redesign after I have more content on the site.

I had recently developed a free blackjack game for another one of my blackjack sites but now will use it for OnlineBlackjack.com. One cool thing about the game is that it is flash free so therefore it will work on mobile devices (iphone, android, ipad) as well as any browser.

Holidays and January Trips

Hope everyone had a good holiday.

I want to thank Bodog for sending me 3 bottles of wine & CasinoCoins for sending me a Bose portable iPod speaker. 2009 was the first year that I received holiday presents from programs and they will likely get increased exposure because of it. Though in 2008, Aced.com paid for a Las Vegas trip…which was a sick trip and is by far the best thing I have received from an affiliate company.

January Trips

January is a busy month, it started with celebrating New Years in Tahoe. Then January 15-18th I will be in Las Vegas at an annual MLK trip with friends.  On January 25th I will be leaving for Europe and attending the London Affiliate Conference as well as doing some traveling in Europe after the conference. On the flight back from Europe I will be stopping at Washington DC and will spend 3 days there and will be back in Santa Cruz (my home town) on the 7th of Feb.

Free SEO Gambling Traffic

There will always be a lot of discussion by affiliates about the percentage of traffic that they convert. I have found real money player conversions (from your site to real money players) has a lot to do with keywords. There are definitely other site factors including calls to action, programs you are promoting, banners used…etc. But in the end, I think if you have the best keywords (online poker, online casino) you will convert more traffic than the most optimized free casino/poker site.

I think most people realize that “free” is a really low converting keyword but there is a lot of traffic for it. So how bad can it really be?

I created a site to target a “free” (casino/poker) site and here are the stats so far:

Clicks: 719

Unique Downloads: 35

Sign-ups: 30

New Depositors: 0

Yep, no conversions…This doesn’t mean that later down the road there won’t be any real money conversions as this is a small sample size of time and players. Though, I can definitely say that “free” keywords aren’t a get rich quick type of keyword. Also, the program that I was sending the traffic through has done really well in the past with converting players so I don’t think it’s the program…Although, I may try sending the traffic to another program to see if I will get better results.